Items where Author is "Dwirahmawati, Retno"

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Thesis

Dwirahmawati, Retno (2026) Analisis Segmentasi Pelanggan Berbasis Recency, Frequency, Monetary (RFM) dan Pendekatan Kualitatif dalam Optimalisasi Strategi Pemasaran B2B Pelanggan: Studi Kasus pada PT Itama Ranoraya Tbk. Tesis (S2) - thesis, Universitas Bakrie.

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