BUSINESS PLAN: BIODEGRADABLE PLASTIC PELLETS FROM SEAWEED FOR MEDICAL DEVICES

Refanya Labora, Jolanda (2022) BUSINESS PLAN: BIODEGRADABLE PLASTIC PELLETS FROM SEAWEED FOR MEDICAL DEVICES. Tesis (S2) - thesis, UNIVERSITAS BAKRIE.

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Abstract

Plastic waste pollution has become a significant concern of the world today. Indonesia is one of the most critical contributors to single-use plastic pollution into the ocean. Reducing plastic use in the medical field is not easy, like stopping using single-use straws or plastic bags. The hospital itself contributes several plastic problems from the sterilization and single-use issues in this pandemic. PT Anugrah Bumi Indonesia (SEBARIN) sees this as a business opportunity by providing alternative raw material solutions for the manufacturing related to raw material supply and environmental issues. We believe that using seaweed can solve these problems. Seaweed in Indonesia has abundant sources and easy to supply the raw materials. The technology for making plastic pellets from seaweed by modifying current equipment used for synthetic plastic. We tried to move from single-use plastic bags with new raw seaweed materials. We chose to focus on cost as a general strategy to maintain the existence of SEBARIN plastic pellets in the competitive market with biodegradable plastic pellets products that are already on the market. This business is not only intended for profit but also positively influences for the community, especially for seaweed farmers in Indonesia. At the start of this business, SEBARIN will focus on being marketed to medical manufacturers with a target market of 30% of medical plastic bags and medical aprons in some hospitals in Indonesia. The company location will be in Kalianda, South Lampung. This location was chosen to have the closest distance to the source of seaweed by traditional farmers with low labor costs. The total investment required is IDR 14,5 billion with capital from owner. The indication of business feasibility provides an IRR of 25.39% with a discounted NPV (10 years) of Rp. 26,423,369,757. We can get a break-even point in the first two years, with the profitability index reaching 2.75x. The sensitivity analysis in the specific scenario still gives a positive NPV (10 years) value with an IRR value greater than the WACC, indicating that this business can be executed.

Item Type: Thesis (Tesis (S2) - )
Uncontrolled Keywords: biodegradable, plastic, pellets, seaweed, environment, waste management
Subjects: Management > Business Plan
Finance > Finance Management > Business Finance
Environmental Science and Technology > Environmental Protection
Finance > Finance Management
Industrial & Manufacturing Engineering > Project Management
Thesis > Thesis (S2)
Divisions: Fakultas Ekonomi dan Ilmu Sosial > Program Studi Magister Management
Depositing User: Jolanda Refanya Labora
Date Deposited: 23 Aug 2022 04:25
Last Modified: 23 Aug 2022 04:25
URI: http://repository.bakrie.ac.id/id/eprint/6730

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